What it is: A gel-based, hydrating face primer that smooths skin while gripping your makeup.
Why you'll love it:
Gel primer formula grips makeup
Gives skin a long-lasting, naturally dewy finish
Translucent finish gel primer works on all skin tones
Non-comedogenic
Great for: oily, dry and combination skin
Get an e.l.f.ing grip with the OG best-selling primer! The sticky AF gel formula locks makeup in place, preps, and smooths to perfection, and keeps skin hydrated with a long-lasting, dewy finish. The formula goes on clear, making it the ideal makeup application base for all skin tones.
What's in the box
1 x Power grip primer
